SSW has been developing software since 1990. Below are some of our great achievements over the year. You can see SSW's major milestones on our History page.
TinaCMS & SSW sponsors NDC Melbourne. We had 2 SSW speakers presenting: Adam Cogan and Ulysses Maclaren!
TinaCMS & SSW sponsors NDC Security.
TinaCMS & SSW sponsors NDC Porto.
TinaCMS & SSW sponsors NDC Copenhagen.
TinaCMS & SSW sponsors NDC Oslo, the #1 Developer's conference in the world. Plus, SSW's Chief Architect + Microsoft Regional Director Adam Cogan presents at NDC Oslo.
TinaCMS & SSW sponsors Serverless Days ANZ in both Sydney and Auckland.
TinaCMS & SSW sponsors /NEW - the #1 Tech Conference in Newcastle. We had 2 SSW speakers presenting: Bryden Oliver and Matt Wicks!
SSW officially purchases TinaCMS - the world's best GitHub CMS. Tina is a fully open source headless CMS that supports Git and Markdown.
NDC Sydney 2024 was awesome and we had 5 SSW speakers: William Liebenberg, Matt Goldman, Adam Cogan, Jernej Kavka, and Luke Parker!
This prestigious achievement is a testament to the incredible talent and commitment demonstrated by each member of our amazing team on the Shepherd Centre project. We were finalists in the categories of Education and Inclusion Changemaker.

SSW's Chief Architect + Microsoft Regional Director Adam Cogan presented in NDC Oslo Online.
Together we will be helping clients get up and running with their flagship product Octopus Deploy.
NDC Sydney 2022 was a lot of fun. We had 5 SSWers presenting: Jernej Kavka, Jason Taylor, Bryden Oliver, Matt Wicks, and Adam Cogan.
NDC Melbourne 2022 was a success! We were proud to sponsor the conference and we had 4 SSWers speaking: Jason Taylor, Adam Cogan, William Liebenberg, and Patric Zhao.
SSW TV channel and its first logo have been launched more than 10 years ago, it was time for our branding to be modernized alongside with our growing channel.

NDC Melbourne 2021 was a success!
#EdgeTechConnect in Newcastle event was a huge success! We learned about Cloud Architecture from experts Ben Peterson (IBM) and Theo Crithary (Dell Technologies), we had some insightful discussions, we networked and we ate yummy food!
SSW Newcastle, our 4th Aussie office, is now open! Read Adam's post about this.
Each year our video team does better and better work. Our most popular video released in 2020 was "Blazor Web Apps – Goodbye JavaScript! I'm in love with C#" by William Liebenberg, which accounted for 10% of new views this year. More achievements on Adam's 2020 in Review blog post.
SSW China has got the National Innovation Company title from the Chinese government. It is the highest reward for our business size.
SSW's Chief Architect + Microsoft Regional Director Adam Cogan presented in NDC Oslo Online.
Each year our video team does better and better work. Our most popular video released in 2019 was "Clean Code with Entity Framework Core" by Brendan Richards, which accounted for 8% of new views this year. More achievements on Adam's 2019 in Review blog post.
SSW Rewards goes live! This year we wanted to meet as many developers as possible and really connect with the community, so we gamified our swag and launched our SSW Rewards App (on iOS and Android stores). The app was developed quickly in under 2 weeks!
NDC Sydney 2019 was a success! Read more on Adam's blog.
We have completely renovated our Sydney office. We've got brand new glass walls, lighting, monitors, stand-up desks, ergonomic chairs, lockers, cabinets, beautiful plants and new adhesive signage around the office to give each space a bit of personality. Our team is really happy to work in Sydney with the new ambience!
Watch the new design of item detail page on our SugarLearning WeChat Mini App.
SSW incorporates Logic Apps + Microsoft Forms automation to run its weekly free lunch for all staff.
Each year our video team does better and better work. Our most popular video released in 2018 was "Clean Architecture with ASP.NET Core 2.1" by Jason Taylor, which accounted for 26% of new views this year. More achievements on Adam's 2018 in Review blog post.
NDC Sydney 2018 was a success! Read more on Adam's blog.
SSW moves to their email from on-premises to O365 mailboxes.
The Sydney office is now automated with the Control4 app. We can control shades, doors, air conditioners, lights, signage, security alarms and much more with it.
SSW User Groups - Two more cities have been added to our monthly User Groups: Melbourne .NET User Group and the Brisbane Full Stack User Group.
SSW Brisbane moves into a big and beautiful space on Adelaide St, overlooking the Storey Bridge.
SSW Melbourne moved into a big and beautiful space on Little Bourke St, and can now run events.
NDC Sydney 2017 was a success. Read more on Adam's blog.
SSW moves to Dynamics 365.
SSW moves from TFS on-premises to Azure DevOps in the cloud. Read more on Adam's blog.
SSW's Angular gurus Adam Stephensen and Duncan Hunter presented at NDC Mini Denmark.
4 SSWers presented at Microsoft Ignite Australia 2017.
At the end of SSW TV's first year, we had 50,000 views. In our fifth year, we're at more than 20 times that. Read Adam's post about this.
SSW releases the physical book.

SSW co-organises the first ever NDC Sydney 2016.
SSW co-organises DDD Sydney.
SSW holds the first of many successful Angular Hack Days in Melbourne.
SSW opens its newest office in funky Hardware Lane in the Melbourne CBD.
Adam's presentations:
AngularJS – 5 lessons from the trenches.

SSW's intensive 9-week developer training course, FireBootCamp, wins the Microsoft Australian Partnership Award (MAPA) for Excellence in Learning. Microsoft has recognized our innovative and holistic approach to training, and seen the value of the fantastic course outcomes, even though the numbers are substantially smaller than the large learning institutions.

The Visual Studio 2015 Checklist.

Adam Cogan presents What's new in VS 2015, ASP.NET and ALM 2015 at NDC Oslo.
The MVP Global Summit is an exclusive event for MVPs, which as an MVP, Adam Cogan attends yearly in Redmond, Washington. With a large catalogue of technical sessions and a variety of networking opportunities, the MVP Global Summit enables MVPs to connect with other MVPs, build relationships with Microsoft product managers, and provide feedback on Microsoft products and technologies.
Adam Cogan attended the 22nd Scrum.org F2F Global Trainer Meeting in Redmond, Seattle, where some of the best Scrum minds came together for discussions on the state of Scrum, improving the profession, and the latest developments happening within the Scrum and Scrum.org community.
SSW's Adam Cogan and Adam Stephensen presented talks at TechEd Australia Melbourne and TechEd Australia Sydney. Adam Cogan gave 2 presentations by himself and co-presented a third with Adam Stephensen.
Adam Cogan spoke at the Australian Computer Society 2014 Conference in Canberra, delivering a presentation on Shaping Your Career, entitled "12 Rules to Better Code and Successful Projects".
SSW employees Ben Cull and Damian Brady each presented at the annual DDD Melbourne, an annual non-profit community event run by developers for developers. Their presentations are now available to watch online:
Xamarin is very important to all Microsoft developers as it allows us to write a C# app in Visual Studio and publish it to iOS, Android and Win phone8 in one fell swoop. The Hack Day featured presentations from experts, followed by time for the attendees to practice what they'd learnt to make their own apps. After such a successful event, I'm happy to announce that Xamarin HackDays are now coming to Brisbane, Melbourne, and more. Be sure to sign up for the next Xamarin HackDay near you.
SSW has been represented and branded by the popular 'swoosh' logo for nearly 20 years, but it was time for our logo to evolve alongside our growing company.
We could have started afresh, but we chose to keep the original company colors and the core feel. Therefore the swoosh was kept, as this has become the iconic symbol of SSW. We introduced a set of 4 small squares to the design, each in a varying shade of our corporate colors. The squares also highlight that we mainly work with the Microsoft stack.
Adam again attended the annual Microsoft //build/ conference, where he was among the first to glimpse all of Microsoft's newest offerings, like the Windows 8.1 preview, the return of the Start Menu, and the latest in Windows phones.
Recognition is based on creativity, design, user experience, and overall presentation of the website. Facing tough competition, the winning websites were selected through public voting.

SSW expanded to Europe - Slovenia and Belgium. We now have offices delivering custom solutions in 5 different continents.
SSW added a new feather to its bow when it ran the first ever FireBootCamp, an intensive 9-week training course for .NET developers, who are either new to the field or looking to update their skillset with newest and best technologies and practises. The course was such a success SSW is expanding them to run not just in Australia but internationally as well. Check out FireBootCamp.com to see if there's one near you.
Microsoft's big personality Scott Hanselman toured Australia – and stopped in to present at SSW for the biggest .NET user group event we've ever held. 200 people attended in person and another 200 tuned in to watch the live streamed video of the night. Scott gave 2 great presentations:
As an MVP, Adam Cogan attended the MVP Global Summit in Bellevue and at Microsoft headquarters in Redmond, Washington. With a large catalogue of technical sessions and a variety of networking opportunities, the MVP Global Summit enables MVPs to connect with other MVPs, build relationships with Microsoft product managers, and provide feedback on Microsoft products and technologies.
Build is a 4 day annual conference held at the Microsoft Campus, Redmond. The 2012 conference featured extraordinary presentations such as how to design and build beautiful Windows 8 apps, how to sell your apps in the Windows 8 Store and make money, and much more, delivered by the engineers behind the products and services.
SSW's Adam Cogan and Damian Brady co-presented 2 talks at both TechEd Australia & TechEd NZ:
Adam Cogan presented at SharePoint Saturday Brisbane (May) and Sydney (October). SharePoint Saturday Events (SPS Events) are FREE one-day events held in different cities around the world, featuring sessions from influential and respected SharePoint professionals.
We are proud to sponsor and participate in the Australian and New Zealand SharePoint Conference.

SSW's latest project, the new site at www.eventcinemas.com.au went live to the public this year, showcasing SSW's design and development skills superbly.
The wildly popular Sydney .NET User Group expanded its reach exponentially by live streaming every month, allowing attendees from all over the world.
Software development continues to make great advances and so does Visual Studio. Come learn about the trends impacting software development and how you can take advantage of them with Visual Studio 2012. This talk provides a brief overview coupled with lots of demos to highlight how Visual Studio 2012 simplifies development, streamlines collaboration for teams, and helps you create apps that your users will love. Visual Studio 2012 helps you turn ideas into software; this session gets you started.
As far as we know, SSW is the first company in the world to upgrade to TFS 2012! Know more on Adam's and Damian's (the guy in the hot seat) blogs.
The Model View Controller design pattern has been an proven and effective way of structuring applications for more than 30 years. In 2007, Microsoft introduced ASP.NET MVC to the world and since then, the framework has evolved into a mature and powerful way of writing dynamic web sites and powerful web applications.
Forsyth Real Estate is a well established Real Estate Company with a history dating back to 1898. We recently produced a series of interviews for them, with top industry experts.
Developer Developer Developer (DDD) Brisbane is a community conference aimed at Developers to be held later this year. Speakers for the conference submit topics via the Submit session page and the actual sessions for the event will be decided by delegates voting through the Vote page on the website. SSW was the main sponsor for this event.
SSW becomes the 1st tech company in Australia to have our own video channel (created in 2009) at tv.ssw.com and we also offer video services to our clients. Each member of SSW has an unquenchable thirst for knowledge when it comes to the latest .NET technologies. SSW TV not only allows us to share with the developer community what we’ve learned, but also guide business leaders and teams towards best practice solutions. The channel includes interviews with technology experts, free webinars, and presentations and demonstrations from some of the most knowledgeable people around the world, making it an invaluable resource for .NET developers of all skill levels.
From a keynote hosted by celebrity geek Adam Spencer to a journey into the power of Private Cloud, TechEd 2011 was a massive and enjoyable learning experience. Not to mention a chance to network with like minds and celebrate the many joys of being a geek. As you put the skills and knowledge you gained into practice back at work, just remember, it's only a year until we can do it all again and much, much more. Adam Cogan is speaking at this event.
Developer Day Scotland (AKA "DDD Scotland") is a community event, run by community for community, which is based upon the highly successful Developer! Developer! Developer! (DDD) community conference events. Scottish Developers is pleased to bring this phenomenal success to Scotland once again. The very best of the UK speaker community will be presenting on the topics delegates wish to see.
The Aberdeen Microsoft Partner (AMP) group meets every two months at the RGU School of Computing in Aberdeen. With over 50 Microsoft Partners in the Aberdeen area we attract around 15-25 regular attendees at each session. For each meeting we always have at least one Microsoft guest speaker and one other external speaker for example in the past we have had presentations from Symantec, Ingram Micro and Jabra. The topics also tend to be varied and can range from technical sessions on Silverlight aimed at developers to the latest in communications and virus software.
SSW is the first company to go live with a TFS 2010 system in production, and delivers world standard Scrum training.
This event will explore how Visual Studio and Application Lifecycle Management can reduce costs, reduce development time, increase quality, and improve project manageability. Two full days, 18 sessions and industry leading speakers will arm you with essential knowledge to effectively manage applications through their entire life-cycle from idea, through development, deployment, testing, maintenance, and support.
Microsoft Most Valuable Professionals (MVPs) are invited to attend the 2010 MVP Global Summit at the Hyatt Regency in Bellevue and at Microsoft headquarters in Redmond, Washington, from February 16 through 19.
Adam Cogan shows the best tools for a project manager to have successful projects and for the developers to have a focused and smooth software development process.
DNRTV caught up with Adam Cogan at the PDC in Los Angeles. Adam gives us the 9 steps you need to deliver your product to your customer using TFS and Visual Studio 2010.
Carmody Group specializes in Hotel Interior Design and Refurbishment services throughout Asia Pacific. SSW was given the task to redesign their public website applying unique design concept to showcase current and past projects.
SSW further focuses its development methodologies and completes a transition from Agile to Scrum.
SSW is awarded as one of only a handful of Certified Scrum Training companies worldwide endorsed by Ken Schwaber.
SSW runs the very first Scrum.org certification program in the SSW Sydney office.
SSW has more Scrum Certified Trainers than any other company in Australia.
SSW opens an UK office headed by Microsoft ALM MVP Martin Hinshelwood.
SSW became a sponsor of the SQL Pass Community Connection Event, which was once again run and managed by NZ DNUG Inc Soc with some excellent and unique sessions presented by some of New Zealand's and Australia's most talented and influential experts, including Adam Cogan and Justin King from SSW.

Microsoft Australia approached SSW to develop a website in preparation for the upcoming 2008 Forum event for SharePoint and Office. SSW delivered a Web 2.0 site build in SharePoint 2007 in less than 3 weeks. The site capitalizes on many of SharePoint's web publishing features and uses JQuery throughout to enhance the user experience. Virtual Earth was integrated to provide venue information. The completed site demonstrates that the possibilities of using SharePoint 2007 for a public facing website are boundless!
SharePoint 2007 is one of the fastest growing technology offerings in Microsoft's history. SSW is a recognized leader in SharePoint development and builds the biggest SharePoint site in Australia. SSW also designs, develops and deploys the Microsoft SharePoint.com site.
SSW release WorleyParsons' new site. With around 50,000 employees across 50 countries, it is the largest company in the world running SharePoint as their public site. The site takes advantage of many of SharePoint's powerful features for managing and rendering content to users. The site is built upon a series of lists and content types that are used to allow simple management of the data. SharePoint web parts were customized, and custom web parts implemented to allow content editors to use content rollup in a variety of ways across the site, for example a summary of news items relating to regions across the world. JQuery was used throughout the site to add more interactivity, such as with the menu navigation. Styles were defined for the site and all content allowing content editors to maintain and add further data without losing the look and feel.
Adam presented his SharePoint - Follow the Yellow Brick Road to Public Web Sites session at the SharePoint User Group. It was a successful night with a good group, and great session.
Commonwealth Bank of Australia (CBA) has chosen SSW to develop a custom Employee Management System to manage the daily activities for thousands of their employees Australia wide.
We started the year 2007 by introducing a fresh new look on our homepage.
By embracing Agile software development approaches, SSW streamlines its offerings to clients and is recognized as a leader in rapid application development for businesses and companies. Technologies such as jQuery become popular and re-invigorate the web space.
Adam Cogan presents his views on Vista before its 2007 release and the necessary dos and dont's before installing the operating system. "Microsoft banks on Vista, and so will I". Adam Cogan takes one step further on the Vista release, by commencing internal tests within SSW to provide crucial feedback to his customers.
In this episode Nick Randolph This opens in a new tab interviewed Adam Cogan and Athena Pawlowski and provide an insight into why user groups are one of the best forms of developer resources available!
Adam Cogan talked about Microsoft Visual Studio Team System on DNRTV. This topic is divided into two parts:
Adam Cogan talked about his Rules To Better SQL Reporting Services on DNRTV. This topic is divided into three parts:
SSW opens its China office in Beijing.
Adam Cogan talked about his rules in an episode of DotNetRocks, a weekly talk show on Microsoft .NET development hosted by Carl Franklin.
From Frank Arrigo's blog post dated November 8, 2005: Check out this poster that has been used for the Ready Launch which features Australian Regional Director, Adam Cogan. The quote reads:
"We just migrated 11,000 pages of 1.1 ASP.NET to 2.0. We're taking advantage of all the menu controls, all the login providers, all the master pages. Man its cool"
Way to go Adam!!! You look like a rockstar!

SSW sponsors a community youth event STORM in Campbelltown by providing an XBOX to be handed out as a prize on the night. The event was run by SSA Youth and attracted 250 youth from the Campbelltown area, and the program comprised of 2 hours of Intensity fun, 30 minutes of Christian Music and 30 minutes of the Christian message.
In March, SSW's SQL Server 2000 Report Pack for Microsoft Exchange was the most downloaded software on Microsoft's Most Popular Downloads for Server Applications. The pack contains a set of 13 Microsoft Exchange-based reports with a sample database that lets you easily visualise and author managed reports for email administration.
Adam is off travelling again and this time the destination is Brazil and Argentina! Lookout Carnival goers! Adam will be presenting varies topics to the .NET development community in a number of cities. His sessions cover tips for WinForm applications, Reporting Services, Whidbey, extreme programming. View poster.
SSW develops key skills in Microsoft Dynamics CRM. SSW now has a full time remote worker in Brazil.
Adam and Jatin are touring with Microsoft presenting this highly popular course.
The Goal: To bring the latest hottest topics to the developer community in Africa and South Africa. Microsoft special guest speakers will be flying in from Australia to present the hottest .NET topics to the .NET community in Africa. SSW would like to invite you to this once in a life time event held at the Hilton Hotel in Nairobi, Kenya, Dar es Salaam, Tanzania, and Johannesburg, South Africa.
The success of Microsoft TechEd continues! Adam takes the floor in break out sessions over the 3 and 1/2 day conference held in Canberra.
Adam was invited to present at this meeting where he spoke about 'combining exchange data, SQL data and SQL reporting services'. Check out the above link for a great picture of Adam!
Adam featured in one of 24 RDs for a Microsoft promotion called "RD Bingo"

SSW's focus extends to Microsoft SharePoint and delivers portals, document management, and solutions for mid-sized and large companies.
Just after presenting at Tech Ed in Australia, Adam's going to be venturing off to present at Tech Ed 2003 in New Zealand and finally in Kuala Lumpur. He's clocking up some serious frequent flyer points and teaching developers across the globe some cool new tricks in the process. When asked about his tour of New Zealand Adam said "Sure our beloved Wallabies got trounced by the Kiwis but I'm not going to let that affect my presentation to the Kiwis. I've presented in New Zealand before and they're a cool bunch of people!" He's been asked to present a SQL Server and WinForms session at the three events he's attending.
The Deloitte Technology Fast 50 ranks the fifty fastest growing technology companies in Australia, public or private, based on percentage revenue growth over three years (2000 to 2002). Ian Thatcher, Leader Deloitte Technology Fast 50 program says, "To rank on the Deloitte Technology Fast 50, companies must have an impressive level of sustained revenue growth over a three-year period. SSW has proven to be one of the fast-growth success stories in Australia, and we applaud their success and vision."
Microsoft's .NET platform is updated to 1.1 and SSW becomes a premier developer of Windows and Web solutions using .NET SSW provides migration services, consulting, and products to help companies migrate from VB6 and Access to .NET.
SSW replaced an existing DOS system, to automate quote calculation and to integrate with Microsoft Great Plains Accounting for invoicing. In conjunction with SQL Server, the new system could generate reports powered by Crystal Reports whislt being exportable to Acrobat PDF.
Microsoft releases .NET 1.0? SSW is an early adopter.
Adam Cogan (SSW) and Charles Sterling (Microsoft) do the keynote and launch the .NET runtime to Aussie developers.
SSW renames User Group to be the 'Sydney .NET User Group'.
SSW delivers numerous Windows client solutions using VB6 and Access.
SSW works with beta version of .NET Framework 1.0 and releases the very first ASP.NET web application in Australia (running on the beta).
User Group presents on Web Services for the first time in Australia.
Figure: SSW celebrates IE5 with a new brochure for TechEd hold in Cairns.
Adam speaking at the upcoming Microsoft Office Development and Deployment Conference in May.
Adam Cogan, president of the Sydney .NET Users Group, has been appointed to one of only two local Microsoft Regional Director roles.
In the voluntary role, which is not compensated by Microsoft, Adam will provide an important sounding board between the software giant and its developer community according to Nick Abbott, Product Manager of developer tools and the MS program at Microsoft Australia.
"The role speaks a lot about Adam and his role in the developer community" Abbott said. "It's one thing to be a good developer, but it's another to be well known and respected within your community and Adam is rapidly gaining an international reputation." The role involves travelling to Microsoft's Redmond campus every 6-12 months, and as such, Adam was quite excited by the possibilities.
"This is the opportunity of a lifetime." Adam said, adding that Regional Directors are generally privy to Microsoft software and directions before the rest of the developer community, which will assist in his numerous public speaking appearances and internal training of staff at SSW.
Cogan is filling the role recently vacated by Dr Richard Hunter of Brisbane-based software developer, Fair Play, perhaps best known for software such as ‘The Cricket Analyst’ used by sports coaches and competitors. Australia's other Microsoft Regional Director is Brian Walsh, director of Praxa's .NET practice.
Microsoft works with around 140 Microsoft Regional Directors worldwide.
SSW releases its first server product: Exchange Reporter
SSW recognized as a Microsoft Gold Partner.
The Rules have since grown to more than 3,000 separate rules covering Microsoft technologies and software development methodologies.
SSW Upsizing PRO! becomes the leading 3rd party tool for Access.
Sydney Access User Group renamed to 'Sydney Access/VB/ASP/SQL Server User Group'.
SSW builds extensive experience in web development and becomes one of Sydney's leading ASP development companies.
SSW releases its first commercial application: Data PRO! for Access
SSW embraces developing applications in Visual Basic.
SSW starts getting serious with SQL Server 6.0 giving enterprise-level back-ends to their Access and VB apps.
Customers start referring to us regularly as SSW. It sticks.
The company focuses on Microsoft Access solutions and is one of the premier Access development companies in Australia.
Clients start sending cheques made out to SSW instead of Superior Software for Windows. Banks honour the cheques!
The company launches the 'Sydney Access User Group'.
The company mission is to provide excellence in software development, targeting the Microsoft Windows 3.0 platform.