Do you customize authentication screens to match your brand?

Authentication confirmation screens are easy to overlook. After users sign in with an identity provider like Microsoft, Google, or GitHub, they'll often see a confirmation screen before being redirected back to your application.

Although users only see this screen for a few seconds, it's still part of your product.

To reassure users they're in the right place and create a smoother and consistent experience, add to the screen:

• Branding (logo and colours)
• A green tick to indicate success
• A link to your website

Why brand these screens?

Branded authentication confirmation screens:

• Reinforce your company's identity
• Increase user confidence that the sign-in was successful
• Create a seamless experience between the authentication provider and your application
• Demonstrate attention to detail and professionalism

❌ Figure: Bad example - No branding

✅ Figure: Good example - Branded screen makes a much better experience to users, with a link to your site