HTML - Do you use absolute paths for newsletter links and images?

Last updated by Tiago Araújo [SSW] over 1 year ago.See history

Newsletters should always use absolute references to all links and images within the HTML. Relative paths don't contain the server information so external users see a broken link/image - the outside email application won't find the where the file is.

<a href="/ssw/Company/ContactUs.aspx "><img src="/SSW/images/SSWLogo.png" /></a>

Figure: Bad example - Using relative paths for both link and image on a newsletter

<a href=" "
  ><img src=""

Figure: Good example - Using absolute paths for both link and image on a newsletter

Tiago Araujo
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